Blogs

Folo – Shopping for Love

A new way of giving

We are proud to join Folo as a charity in the innovative shopping for love platform. The Family Philanthropic Fund, The Pure Foundation has launched the Folo platform, which automatically allocates donations as users shop online.

With no cost to the consumer, this is a giving platform paid for by retailers. FOLO has now secured over 700 online retailers, making this a game changer for charities as their community can now generate donations simply by shopping online. With just 500 people using Folo, this can generate between $15k and $30k p.a in donations.

How does it work?

Users signing up can choose to support one charity or an entire cause. Once you have downloaded the Folo browser, every time you shop at a store involved with Folo, a pop up will tell you that they have pledged to donate with Folo. It’s free to sign up and no cost to the consumer, with all money being generated from the retailers.

The average donation is 3 – 5% however depending on the retailer this can be as high as 10%. With retailers including Dan Murphy’s , The Iconic, David Jones, Sephora and Woolworths, the options for raising funds for your charity are high.

To learn more or to sign up today visit Folo